Most articles about Minimal Viable Product, MVP, are focused on consumer facing solutions. However, in the B2B world, introducing a new product to an organization requires navigation of many constraints — existing operations, aggressive revenue targets and shareholder obligations. Delivering a MVP solution that creates more work, disrupts operational efficiency or impacts the bottom line just because it’s a first version is NOT acceptable.

It is especially difficult to build a minimally viable solution when every company has its own unique logistics and operations. When working in the cruise industry, we even had different operational challenges between the various internal…

Scott Weinreb

Product manager in tech. Connector of people. Born from an entrepreneur household.

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